Spring 2009

Multi-Sensory Showroom

A Sense of Purpose

Miele Netherlands have just opened one of the biggest and most impressive 'Miele Inspirience' Centres worldwide, creating a multi-sense environment including interactivity and dynamic digital signage to inform and impress their visitors.

Volkswagen's Displays

Long-Term Projection

Volkswagen UK has installed dynamic wide screen and interactive digital displays using Vikuiti Rear Projection technology in its Chelmsford and Milton Keynes dealerships.

RFID Targeting for Men

Male Order

Men are particularly difficult consumers to target, especially when it comes to skin care and fragrances.

Audience Measurement Defines Content.

With Benefit of Hindsight

We all know that digital signage works, or it wouldn’t have got as far as it has. But it is very difficult to prove why and how it does work, and, without this proof, some advertisers are just not going to buy into it.

Audi Forum Goes Multimedia

Under the Sun

Germany’s car industry recognised years ago that digital signage is an important tool in branding, as a means of making sure existing and potential customers remain attached to, or remain conscious of, their brand.

Interactivity at Science Museum

Splash Hits

The Norwegian Museum of Science and Technology in Oslo is one of Norway’s most visited museums, and covers around 20,000 square meters over four different floors.

Event Triggered DS

Trigger Happy

While traditional digital signage systems might display preselected content or allow customers to interact and obtain information using touch screens, a new form of interactivity is being deployed by DT Research.

DS in Travel Centres

Scheduled Flight

Since the beginning of 2008, L’TUR, one of Europe’s leading providers of last-minute travel, has been advertising using digital signage systems in 165 of its stores.

Preview: ISE 2009

Speaker's Corner

Integrated Systems Europe, the tradeshow for professional AV and electronic systems integration, will once again showcase a variety of new audiovisual technologies.

Car Museums Adopt DS

Making History

The original Mercedes-Benz Museum in Stuttgart, Germany had outlived its initial purpose so the company decided to update it.

Interactive Digital Signage

EloTouch