DOOH-Gooders

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Volunteer outdoor DS operators and suppliers have come together to raise awareness and drive donations to the stricken population of East Africa. 

 The DOOHgood collective, originally formed after the Japan crisis in March, have created a 15-second public service video for Canadian network operators and hope to push the ad out towards the US and the rest of the world.
 
Drought and famine have devastated the Horn of Africa,and following the success of the team’s free video ads for Japan and helping drive donations to the Red Cross after tornadoes devastated parts of the US, decided to continue with the African campaign.  They are also searching for a creative team to produce a spot for at least one US agency and welcome any offers for help with some free studio time.
 
The DOOHgood video can be seen here:http://www.doohgood.com/hc_africa