Travel and Tourism
The travel industry is an intensely pressurised business, with millions of people travelling every day. In a business that places such demand on high-speed, top-notch customer service, and availability of information, digital signage can provide the ideal solution, both by providing a maximally efficient means of communicating travel information to a large number of travelers, and by simultaneously providing them with the kind of service that can only be offered through digital signage – one which customers find clear, engaging and informative.
Some examples of digital signage solutions in travel and tourism include:
- Screens around airports to inform customers where they need to check-in
- Digital timetables which can be updated in real-time
- Screens to help passengers find their way around large buildings
- Screens on trains, buses, planes to entertain and inform customers while they travel
- Promotional information in travel agencies, where offers change regularly
- Screens at petrol pumps to give local information and details of latest offers
Digital signage has already made itself extremely comfortable in many of Europe’s airports, speeding up the process of getting from one place to another for travellers and providing heightened customer satisfaction through the provision of better information when and where travellers want it.
Feature
A Sign of Quality
Jens Schindler, Managing Director of and DIGITAL SIGNAGE EXPO 2011, reflects on this year's show, which set a new standard for quality of visitors.
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Jens Schindler, Managing Director of and DIGITAL SIGNAGE EXPO 2011, reflects on this year's show, which set a new standard for quality of visitors.
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