2009 Visitor Statistics

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DIGITAL SIGNAGE EXPO 2009 & KIOSK EUROPE EXPO 2009 VISITOR ANALYSIS

Visitor figures

Unique visitor count: 3,277
Visitors by job position held
49% Top / Director level (29% higher then 2008)
21% Business Manager
(i.e. 70% of all visitors were serious purchase decision makers)
 
Visitors by vertical markets

26% Retail
9% Advertising / Marketing
8% Media
7% Telecommunications
5% Public Services & Government
4% Banking & Finance
2% Travel & Tourism
2% Hospitality & Restaurant
33% Other
 
Visitors by country (Top 10)

40.23% Germany
5.56% United Kingdom
5.29% The Netherlands
3.90% Belgium
3.23% Spain
3.20% Italy
2.55% Austria
1.90% France
1.20% Switzerland
1.10% Russia
31.84% Rest of the World
 
Purchase Intentions

(All visitors were asked the following question: How likely is your organisation to purchase kiosk or digital signage solutions or products in the next 12 months?)
 
35% Very Likely
25% Likely
 
Summary

• Largest trade show of its kind by exhibition space in the world.3,277 trade visitors – a 30% increase year on year from the 2007 event.
• An even higher quality of visitors than in 2008 – 70% were decision makers with purchasing power.
• Visitors from all over Europe and beyond - the only truly pan-European event of its kind.
• Visitor numbers remain at the same level as 2008, despite the worst economic climate in 80 years.
• Even more major companies (1000+ employees) attending.
• 52% of exhibition space already reserved for next year.
• Major critical acclaim from exhibitors, visitors and independent press.