DS Turned Off for WWF
WWF’s Earth Hour 2010 is a global campaign to raise awareness that climate change demands urgent action. Individuals, businesses, governments and communities are invited to turn out their lights for one hour on Saturday March 27, 2010 at 8:30 PM to show their support for action on climate change.
Clear Channel will turn off their lights at offices and landmark sites for this hour and, in the lead up to the event, they will also be promoting the event on their roadside LED network, flagship Piccadilly Lite site and digital signage in shopping malls across the UK.
Clear Channel Managing Director, Rob Atkinson, explains, “Our commitment to the environment is deeply engrained across our business and our hard work in improving our sustainability performance has led to us being named one of the UK’s Top 50 Green companies for the past two years.
“We are committed to helping the WWF spread the word in its drive to mobilise one billion people worldwide to sign up to Earth Hour and address the worldwide threat of climate change.”
Dax Lovegrove, WWF-UK Head of Business and Industry, adds, “Climate change is one of the most serious threats facing people and nature, and demands urgent global action. Last year, world leaders missed a key opportunity to agree a global climate deal in Copenhagen, but with each year of delay, the impacts on people and wildlife get more severe and the window of opportunity gets smaller.
“Businesses have a key role to play in the fight against climate change – both in terms of prevention and adapting to its worst impacts. The support so far for Earth Hour proves that, even in tough economic times, the appetite for change among the private sector is there.”
Thursday, March 25, 2010












