never.no Joins Comtech

Druckversion

never.no has announced today that it will join Comtech Experience A/S of Copenhagen to provide interactive communication tools for the retail sector and conference facilities in Denmark.
 
At conferences, Comtech will use never.no technology to enable visitors to use mobile phone texting to ask questions to presenters in real time, or to order workplace delivery of collateral information — eliminating the annoyance of lugging reams of paper around an exhibit hall! In retail, Comtech's use of the Interactivity Suite will provide store and mall owners the ability to target individual shoppers with customised content delivered on point-of-sale screens.
 
Interactivity Suite is never.no's interactive video platform that enables audience participation by modifying the video stream based on live, user-submitted content. Designed to function with traditional TV, Web TV, IPTV, and mobile TV platforms, never.no products power interactive TV formats and channels by enabling viewers and consumers to participate through mobile phones and the Internet.
 
"never.no is by far the most advanced technology provider in the world when it comes to real-time video interaction, which is why we have chosen to partner with them," said Karsten Solaas, Comtech Experience director. "With never.no technology, the mobile phone becomes a remote control in the hands of consumers who increasingly demand content that is relevant to them."
 
"Comtech is a forward-thinking A/V provider that sees how the relationship between advertiser or other content provider and audience is evolving from 'push' to interactive," said Lars Lauritzsen, never.no CEO. "The combination of Comtech's experience and reputation as an A/V provider with our technology will yield innovative solutions that benefit both companies and our customers."