DS for Mumbai Airport

Druckversion

C-nario’s digital signage software platform has been installed in Mumbai international airport’s new terminal.
 
Times Innovative Media Limited (TIML) is one of the largest out of home media companies in India, with exclusive advertising rights for Mumbai International Airport and Delhi International Airport, as well as other media properties across India.
 
C-nario was selected by TIML as the technological platform provider, and Apseco Systems & Software, a Mumbai-based company specialising in audio-visual solutions, services and installations, as the integrator.
 
The digital signage network at Mumbai airport includes ten 47” LCD screens. The content plan is to have RSS-based news headlines, RSS- based astrology forecasts, and weather reports for selected cities, as well as Live TV and advertisements. C-nario’s also platform enables advertisers to upload and approve advertising content via the internet.
 
“C-nario’s software enables us to serve passengers with news, useful information and advertisements in key areas of the airports including check-in, arrivals, departures, security hold area and others,” said Mr. Aman Nanda, Sr. Vice President, Corporate Strategy and Strategic Acquisitions, TIML. “We were highly impressed with C-nario’s experience in leading airports worldwide and the performance of its platform.”
 
“Airports are a strategic market for us,” said Yael Elstein, VP Marketing, C-nario. “Today, an increasing number of airports understand the advantages and benefits of digital signage, including high-resolution pixel-perfect content in a multi-display, multi-channel environment, capturing the attention of passengers and delivering useful information.”