DS for Concept Store

Druckversion

Since the beginning of this year, the Thule Group has invested heavily in retailing, starting with a concept store in Berlin.
 
For this new venture, Thule has invested in ZetaDisplay’s media platform for digital signage in order to improve communication with its customers in their new concept store. In this way Thule will be able to have central control of the offers in its stores, whilst the stores themselves have the facility to present their own localised information.  This gives Thule World-Wide supervision and control of its customer communications.The new concept store, located on Friedrichstrasse, reflects the company’s vision of how future Thule retail outlets are to present their products. The aim is that all Thule stores that open around the world will have a consistent appearance.
 
“We are pleased to become a selected Thule supplier. ZetaDisplay’s media platform creates value for the customers and gives Thule the ability to provide information about its products in a better and simpler way. We are supplying Thule with modern communications for an international retail business.  This is also a further step for ZetaDisplay in its establishment of new markets outside the Nordic countries” says Leif Liljebrunn, CEO of ZetaDisplay.