Digital displays hit jackpot

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Leading media network in French Lottery deal

Amscreen has struck a deal with France’s national lottery operator, which will see 4,000 electronic jackpot communication displays installed in stores across the country.
The UK’s largest digital out of home media company has partnered with La Francaise des Jeux to develop a window display screen for the real-time communication of Loto and Euro Millions jackpot information.

Lottery

The solution will deliver accurate, visible and attractive information to customers which can be updated using SMS, Ethernet or Wifi connectivity.
The French Lottery operator has 28 million lottery players and annual sales in excess of 10.5 billion Euros and almost 35,800 sales outlets across the country and terminals in over 25,000 stores.
Simon Sugar, CEO of Amscreen, said: “This deal with La Francaise des Jeux builds on our success with deploying lottery solutions for Camelot in the UK and also further marks our expansion onto the European market following on from our deal with BP Europe.”
This leading supplier of digital signage solutions to the European lottery market, offers robust, end-to-end solutions via wireless plug and play technology.  Tailored to the specific requirements of individual Lottery Operators for reliable and effective Jackpot Communication to customers in-store at the retail point of purchase, helps prompt ticket sales.
These wireless LED Jackpot Communicators have been successfully deployed by Camelot across the UK and Loterie Nationale in Luxembourg.

Thursday, September 22, 2011

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