Adlux Agency and JetSet Media Collaborate

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At this year’s Ebace exhibition in Geneva, Adlux agency and JetSet Media joined forces to establish a global presence with their private airport advertising screen network that extends around the world.
 
Using large format digital displays that present high-definition advertising, JetSet and Adlux offer marketers the impact of large digital print and the draw of television with the speed, flexibility, and audit-ability of the internet. This model has so far attracted brands like Bombardier, Sotheby’s International, F.P. Journe, Blancpain and they speculate that this global expansion will only provide additional awareness and validation as they move forward.
 
With more than 120 worldwide FBO (Fixed Base Operator) installations they collectively reach more than 2.5M monthly private-aviation travelers in fourteen countries. “I believe that our alliance will become the preferred network for companies and brands in luxury sector.” said Max Interbrick, General Manager of ADLUX. “Our mutual goal is to reach at least 300 locations worldwide by the end of 2011”.
 
“Our aim has always been to create a worldwide network that allows for luxury brands to directly target their ideal audience in an impactful manner,” said George Kauffman President JSM. “We feel this partnership with ADLUX agency allows us to take a very significant step in that direction.”